CHALLENGE

Alliance Data Card Services manages over 135 card programs for retail brands such as Victoria’s Secret, J.Crew, Eddie Bauer, Pottery Barn, Pier 1 Imports, Lexus, Toyota, among many others. Create sales materials, information graphics and animated social media.

SOLUTION

Integrate Alliance Data’s brand into other company’s brands as a white label feature to influence decisions regarding card services. 

PROCESS

DISCOVERY/ RESEARCH/ DESIGN/ REVISION/ FINALIZE

SERVICES

LAYOUT AND DESIGN/ PRINT PRODUCTION/ BRANDING/ STRATEGY/ CUSTOMER JOURNEY MAPPING

IMPACT

– Net income of $273 million, or $5.47 per diluted share

– Strong credit management and more favorable economic outlook drove a net reserve release of $208 million

– Credit sales trends align with expectation of strong receivables growth

– Successful execution of strategic initiatives, including launch of Bread/Fiserv relationship